Letting solongsolsolong speak for itself isn’t a cliché. It’s a testament to the passion and talent behind everything we do. It means we stand behind this homage to Sol LeWitt with actual problems we’ve defined, measured, and solved. Therefore, no decision, from strategy and development to design and user experience, is made lightly. And you’ll always see it in this artwork.
We made this edition to provide collectors with the most innovative, creative, and flexible artwork possible. It fosters an atmosphere in which your own talent can flourish. We believe that great talent will do great work, so we only sell to people who want the opportunity to shine. It’s our guiding philosophy, our promise, and our business model. We:
- Craft provocative experiences
- Push beyond the comfort zone
- Take risks to move things forward
- Stay away from cookie-cutter solutions
From idea to production to viewing, collaboration is (and always has been) part of our DNA. By combining our talents with your savvy mind, we’re able to produce artworks that are scholarly yet attractive. We’re anything but hip. We know this viewing experience is probably not the safe choice for most collectors, and we’re 100% fine with that.
Here is some related content
Here is the original exhibition